IAGR2023 session:
Phase Two smart responsible gaming EGMs: Using real-time identification of at-risk play to deliver the right message to the right player at the right time
About Tracy:
Tracy has conducted gambling research since 1989, consulting internationally with governments and organizations on player protection, corporate social responsibility, and responsible gaming evaluation.
She has published papers in peer-reviewed journals, co-authored numerous government reports, and reviewed various publications.
Tracy and Dr. Tony Schellinck are the first researchers to use player tracking data to develop algorithms for detecting and managing customer risk and harm, designing new gambling instruments to identify early and advanced risk among adults and youth for prevention and social policy applications.
In addition, Tracy and her colleagues at Focal have worked with stakeholders worldwide, setting responsible gambling standards for player protection with international recognition in using data and technology to identify and assist at-risk gamblers.