Sukriti Verma

Head of Analysis, Department for Culture Media and Sport, United Kingdom

Rome 2024 session:

Are gambling regulators equipped to regulate an increasingly ‘AI-driven’ industry?  (Panel)

About Sukriti:

Sukriti Verma is the Head of Analysis for Sport and Gambling at the Department for Culture, Media, and Sport (DCMS) in the UK Government. With a diverse career across multiple departments in both the UK and Indian governments, Sukriti has been at the forefront of delivering complex analytical insights that shape strategic policy decisions. Her expertise spans various high-impact sectors, and she has played a pivotal role in driving data-driven solutions for critical policies, including her contributions as part of the UK’s COVID-19 Taskforce and the Office for National Statistics (ONS).

Sukriti is a passionate advocate for evidence-based decision-making, leveraging her analytical skills to inform and influence outcomes that benefit communities and organizations alike. In her current role, she leads the analytical agenda for the sport and gambling sectors, ensuring that policy interventions are grounded in rigorous research and tailored to address the most pressing challenges.